Brands  I  Design  I  Packaging  I  P.O.S.

Lake Road Wines.

Gisborne’s Lake Road Wines are a contract wine producer and have a stable of their own sucessful brands.

We helped develop a couple of export branded wines to new overseas markets and promotional material to accompany them.

The East Cape brand came from a brain storm of iconic references to Tairawhiti.

The foils and colours symbolise the “first to see the light” aspect of Gisborne’s beaches – hence the reflective nature of the tidal reach in the design.

Brunton Road had a complete makeover to compete with similar in category.

Silver foils and very graphic lines for a bold premium statement. The angle at the base represents a road to the future.

We simplified the West Valley design for a more marketable shelf impression.